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COMMERCIAL DESIGN

As you enter the movie theatre, all the audiences are seated comfortably, the lights are slowly dimmed and motion pictures are projected onto the screen. The experience is like as if you are going into dream work where everything are created with different effects each time. I like to think the experience of watching movies is like living inside a blizzard where it captures everything, ideas, thoughts, and feelings and then spits out a total new look, a new understanding. The designer is inspired by the power and motion of the blizzard and would like to preserve a moment of it. Just like a magician who can freezes the time.

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Inspired by the all the pastel colours of macarons, designers have taken and adopted these colours in different areas of the shop. Just like a pastry chef forming different shapes with flour and dough, designer is also forming different shapes of design and furniture. When you enter into the shop, it is like living in the macaron world, colourful and rich in pink tones throughout the whole shop.

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